Changes in Ethnic Skincare Market
The ethnic cosmetic and beauty care market has experienced impressive growth recently. In fact globally the ethnic-specific category has been expanding since the late 1990s. According to analysts, ethnic specific products used to be a small segment of the skin care market, however over the past decade or so this has really changed.
Formulators, manufacturers and retailers have all realised that ethnic skin has its own specific needs and concerns that are quite different to that of Caucasian skin. Many people with darker complexions complain of sensitive dry skin that reacts badly to general market products. Dark spots, hyperpigmentation and uneven skin tone are ae also more prevalent among people of colour as is a dull flat appearance to the skin.
The main difference between mass market and ethnic specific products is that mass market is focused on fighting the signs of ageing, which is not a main concern for ethnic skin – this is because caucasion skin gets dryer as it ages while African skin mostly gets oilier.
Furthermore, ethnic skin, just as non-ethnic skin, varies in both skin type and colour and these different skin types also need their own specific skin care.
And while darker skin is less sensitive to sun damage, it can actually be more sensitive to other types of damage, which appear in the form of uneven skin tone.
The market for face care for ethnic men is also growing – as they too face their own challenges. Male black skin is prone to inflammation and can be highly sensitive which means they too need products which are designed for them.
Chemgrit Cosmetics supplies a range of ingredients and active for formulations which are suitable for ethnic skin concerns.
[Information Sourced: Happi.com]